
Designed by Food & Friends | Country: Sweden
“Åke Ekström, a Swedish rape seed oil brand, contacted us and asked us to develop a new package design for their new glass bottles. Today, rape seed oil is a given food ingredient in Swedish kitchens which of course makes it even more fun to see our package design in one and another kitchen we visit.”
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Designed by Megan Cummins | Country: United States | Buy it
When we initially posted You Smell three years ago we had no idea that Megan was going to take this product to the great heights that she has. If you’re a fan of ABC’s Shark Tank you probably watched her pitching You Smell to the sharks this evening where she came out on top with with an investment from Robert Herjavec. Congratulations Megan!
“This is a line of detergents called “You Smell” is an immediate eye-catcher, as it is eloquently presented, yet is initially insulting until the reverse side of the product is read. It continues to say “Like a Lemon!…Thanks to us!”. The subsequent title ‘Tabula Rossa’, a derivative of ‘Tabula Rasa’, a Latin phrase for ‘clean slate’. The sarcastic romance copy on the remaining sides creates an entire experience for the viewer, enticing them to continue turning the product in search of something new. It is printed on Neenah Laid paper to offer a subtle tactile quality.”







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