Photography by Kirill Kuletski.
Designed by Holmes & Marchant | Country: United Kingdom
“But it’s the Copas turkey that is the real hero. A fine product demands fine packaging – highly crafted, authentic & ethical. Telling the true Copas story on the packaging was essential.
Claire Fontaine is a Paris-based collective artist, founded in 2004. After lifting her name from a popular brand of school notebooks, Claire Fontaine declared herself a “readymade artist” and began to elaborate a version of neo-conceptual art that often looks like other people’s work. Working in neon, video, sculpture, painting and text, her practice can be described as an ongoing interrogation of the political impotence and the crisis of singularity that seem to define contemporary art today. But if the artist herself is the subjective equivalent of a urinal or a Brillo box – as displaced, deprived of its use value, and exchangeable as the products she makes – there is always the possibility of what she calls the “human strike.” Claire Fontaine uses her freshness and youth to make herself a whatever-singularity and an existential terrorist in search of subjective emancipation. She grows up among the ruins of the notion of authorship, experimenting with collective protocols of production, détournements, and the production of various devices for the sharing of intellectual and private property.
Designed by Ned Wright | Country: United States
“Introducing a new grape and region to an overcrowded marketplace requires a different approach to bottle design. Small and simple design decisions created something that was unexpected, playful and light-hearted. This approach establishes an instant dialogue with the viewer, makes it stand apart on the shelf, and accurately describes the taste and lightness of the wine itself.”